Kevin Mowrer

As the executive who ran all of Hasbro’s worldwide R&D and founded Hasbro’s entertainment division, Kevin is a well known entertainment and product executive with an extensive history of shaping and growing some of the world’s largest entertainment and product franchises. With multiple Emmy and Gemini Awards, as well as over 20 patents in AI, Play and Gaming concepts, Kevin has leveraged his deep understanding of play and story to have big impacts on brands such as: How To Train Your Dragon, Batman, Jurassic Park, LEGO, World of Warcraft PC game, Lord of the Rings Online, DC comics, Bakugan and many other AAA titles. Kevin’s consultancy, MetaStory, is an industry center of thought leadership on development of big franchises and identifying the intersection of audience trends and new technology or product.